Saturday, December 28, 2019

The Effects Of Social Media On Teenagers - 1434 Words

Physical abuse and bullying happen all the time in schools. It is a constant problem for teenagers and even pre-teens. Now that we have internet and social media popping up like popcorn, picking and cyberbullying is easier than ever. Social media, such as Facebook, Instagram, Twitter, etc., have become known as the well-known pastime for teenagers today. What is â€Å"social media† anyway? From the internet, the definition of social media is â€Å"website and applications that enable users to create and share content or to participate in social networking.† Media of course is supposed to be for fun and allow others to communicate with their friends and family, but there is also another side of it. The internet has two sides, good and evil. Technology has grown bigger than ever and that just helps with the bullying and makes it easier. With the beginning of the internet, also chat rooms have started. AOL instant messenger (AIM) enhanced chat rooms, which are online commu nication programs that allow teenagers to spend as long as they would like talking with one-on-one, talk to others in private or even have a public chat. That activity further progressed and allowed the young adults to create specific group chat rooms. This specific type of technology advancement allowed the youth to get together and select specific friends and people to talk about the news about other people or anything gossip. The internet has become a big web of entryways into people’s understanding of actionsShow MoreRelatedThe Effects Of Social Media On Teenagers1182 Words   |  5 PagesUrbana-Champaign, social media was key in establishing relationships with her neighbors before school started. By joining a Facebook group for residents of Bromley Hall, meeting her neighbors was not an uncomfortable or awkward task. (Rodriguez). This is just one of the many ways that social media sites, like Facebook, help guide face-to-face interaction and aide in creating relationshi ps. Social media sites help teenagers meet people that have similar interests and experiences as them.Social media sites areRead MoreThe Effects Of Social Media On Teenagers Essay1259 Words   |  6 PagesAlexsandra Rodriguez Professor Alexandra Dragin Rhetoric 102 November 15, 2016 Prompt #1 The Negative Effects Social Media has on Teenagers Social media is defined as â€Å"forms of electronic communication (as Web sites for social networking and micro blogging) through which users create online communities to share information, ideas, personal messages, and other content.† (Merriam-Webster, 2004). Social media sites such as Facebook, Twitter, Instagram, and YouTube have the attention of millions of usersRead MoreThe Effects Of Social Media On Teenagers1379 Words   |  6 PagesThe Social Media Effect When you were a teenager, did social media impact your life? If not, it certainly has had an impact on the teenagers of America today. Social media has been around for a long time. There are many applications for social media, some of which are Twitter, MySpace, and Facebook. With the rapid evolution of social media, people believe that social media is impacting teenagers in a negative way. However, some believe that there are positive effects. The negative effects ofRead MoreEffects Of Social Media On Teenagers Essay1995 Words   |  8 Pages Effects of Social Media on Social Comparison and Self Esteem in Teenagers Nikolo Bobadilla, Gaby Juarez, Lexi McCaig, Noe Molina Texas Tech University Social media applications have had a large impact on many different generations. With the rise of technology and opportunity, social media has become the epicenter for teenagers and college students to express and connect with others through pictures, videos, and personal content. According to a new studyRead MoreThe Effects of Social Media on Teenagers437 Words   |  2 PagesSome of the top benefits of social media over the years are that it is free to anyone, the content can get out to resources virtually immediately, and it can be delivered to a wide variety of people. For these reasons, communication through social media has become an extremely accessible and convenient way to communicate. It is also popular for those who need to be in contact with others. One example that comes to mind is a teenager who goes away on a trip to visit a friend or family. They canRead MoreEffects Of Social Media On Teenagers775 Words   |  4 Pageshas revolutionized the way of communicating. Social media has transformed the way of expressing ideas, sharing feelings, and relating to people. While young people are more connected online than ever, they were never more socially disconnected with each other. Because of the emotionless nature of the Net young people shut down and are left dumbfounded when confronted with real-life events in the classroom and over social activities. As a result, teenagers long for real-life interactions and meaningfulRead MoreNegative Effects Of Social Media On Teenagers1147 Words   |  5 PagesEffects of Social Media on Teenagers Nowadays social media have become one of the important part of our lifestyle and has a great influence in our day to day basic activities. Getting more likes and having more followers has become one of the important part of people’s social life. Teenagaers spent most of their time checking Facebook, Instagram, Snapchat, Twitter and many more. According to The Washington Post, â€Å"Teens are spending more than one-third of their days using media such as online videoRead MoreThe Effects Of Social Media On Teenagers Essay2265 Words   |  10 Pagespsychological, emotional, and social well-being, relate to the condition of individuals. There are the number of types of Mental health problem, such as anxiety disorders, mood disorders, psychotic disorders, eating disorders, and addiction disorders which threaten the growth of teenagers. As the development of new technology, Social media sites, including Facebook, LinkedIn, Pinterest, Twitter, and Instagram, provide the opportunit ies to people connect each other. The social media sites have become exceedinglyRead MoreDetrimental Effects of Social Media on Teenagers963 Words   |  4 PagesThe use of social media (which includes such media as Facebook, Twitter, Instagram, and Tumblr) has become so popular among today’s youth, that it is becoming more than just a fragment of the youth’s world, it is becoming their world. According to a social network statistics report conducted on August 18, 2013, ninety-eight percent of teens are already using some form of social media. Teens are spending more and more time online, typically on a social media websites such as Facebook and Twitter.Read MoreThe Effects Of Social Media On Teenagers And Young Adults1652 Words   |  7 PagesIn the other hand, social media can also have a negative effect on teenagers’ and young adults in their academic lives. One of the main consequences is addiction because students can easily get distracted by simply using their phones or laptop. This issue can harm the student’s concentration and the ability to learn new topics. Social media can easily grab the attention and concentration of students which it can turn into inappropriate actions such as chatting and killing time during class time.

Thursday, December 19, 2019

Customer Relationship Management ( Crm ) - 1301 Words

Customer Relationship Management (CRM) describes the practices, strategies and technologies many businesses use to manage and critique customer services through customer behavior. A CRM system helps a business relate more to a customer and implementing a functional system will not only increase profits, but our relationship with our customers will grow stronger. CRM systems are designed to store information on customers across a vast majority of channels or points of contact between the customer and the business. In order for Tru Lit to utilize a CRM system, there should be an interactive website, telephone number, online chat, e-mail, and multiple social media platforms that our customers can easily access in order for us to gain their loyalty to our products. CRM systems are able to locate valuable customers through the RFM formula, which allows our company to track recently purchased items from a customer, the frequency of purchases made by a customer, and the monetary value of a customer’s purchase. Also, CRM systems give Tru Lit the ability to present detailed information on customer’s tastes and preferences concerning our products, which will give us the ability to keep innovation alive in our company. Implementing a CRM system is crucial to the global expansion of the company because having a well-rounded sense of understanding about our customers in China will act as a huge factor for our performance in the Chinese market. Each CRM system on the market varies inShow MoreRelatedCustomer Relationship Management (CRM)845 Words   |  3 PagesRM stands for Customer Relationship Management. It is an approach used to learn more about customers needs and manners in order to develop stronger relationships with them. Good customer relationships are at the core of business achievement. There are many technological mechanisms to CRM, but thinking about CRM in mainly technological terms is a mistake. The more useful way to think about CRM is as a cal culated process that will help you better understand your customers’ needs and how you can meetRead MoreCustomer Relationship Management ( Crm ) Essay831 Words   |  4 Pages CRM: Customer Satisfaction, Customer Loyalty, and Firm Profitability Customer Relationship Management (CRM) is a tool that helps track, manage and supply information about customer’s interactions with an organization to help contribute to customer satisfaction that leads to customer loyalty. Additionally, CRM programs provide tools and applications designed to target their efforts on the most profitable customers, target new potential customers, and generate sales and maintain relationshipsRead MoreCustomer Relationship Management ( Crm )1510 Words   |  7 Pages1) Introduction: Customer Relationship Management (CRM) is a key business strategy that optimizes customer experience and increases service or product value. CRM represents a function that relates customer satisfaction, customer behaviour, customer value and profit of an organization. The main goal of integrating CRM software is to improve the sales functionality, such as providing real time customer data history to the sales departments. Other benefits of CRM software include impro ved targeted marketingRead MoreCustomer Relationship Management ( Crm )857 Words   |  4 PagesCustomer Relationship Management (CRM) The most important aspect of any company that is involved in medium to big projects, is the company’s relationship with its clients. It is so important that companies like BNSF Railways, which was awarded Customer Relationship Management Excellence Awards in 2006 by Gartner Inc. (Schwalbe, K., pp 56, 2010), boosted its sales by simply investing more in customer relationship management. To reinforce the importance of CRM, studies conducted by HUFS College ofRead MoreCustomer Relationship Management ( Crm )1583 Words   |  7 PagesChapter 2 : CRM study 2.1 Defining CRM Customer relationship management (CRM) is an approach that company’s use to manage, analyze and interact with customers. It refers to the practices, strategies and the technologies used by companies to understand the customer’s needs and behavior in order to create and build relationships with customers and to follow them throughout the customer lifecycle with a focus on increasing retaining customers with driving the sales growth. The idea of a CRM system isRead MoreCustomer Relationship Management ( Crm ) Essay1406 Words   |  6 PagesCustomer Relationship Management (CRM) may be methodology} that supports degree organization’s decision-making method to retain long-term and profitable relationships with its customers. Some define CRM as simply a business strategy whereas others define it as a data-driven approach to assess customers’ current desires and gain The common variations of CRM include: operational CRM (O-CRM); analytical CRM (A-CRM); collaborative CRM (C-CRM); e-Commerce CRM (e-CRM); and mobile CRM (m-CRM) OperationalRead MoreCustomer Relationship Management ( Crm ) Essay769 Words   |  4 Pagesare target markets, customer relationship management (CRM), technology and breakthrough opportunities, building relationships with customers, and most importantly, customer lifetime value. Target markets are part of a marketing strategy. It is a â€Å"fairly homogenous group† of customers who a company wants to appeal to (pg 33). To determine their target markets, companies look at age, location, gender and etc. For example, a firm that sells winter apparel will target customers who live in cold regionsRead MoreCustomer Relationship Management ( Crm )1456 Words   |  6 PagesIntroduction Customer Relationship Management (CRM) is significant in the service marketing these days, customers are the major element that relates to the company growth and profits. Understanding the customer purchase behavior and relationship is a key of success that commonly indicates the B2B B2C relationship management. CRM system provides the customer information that shows what customer wants and needs, and help sales person to increase the customer relationship with the organizationRead MoreCustomer Relationship Management ( Crm )3159 Words   |  13 PagesCustomer Relationship Management (CRM) is a strategy for operating all your enterprise’s relationships and interactions with your clients and future clients (What is CRM.) The CRM industry has been molded by monolithic trends over its lifetime. Back in the late 90s, intranets, extranets and the internet altered CRM into more collaborative approaches. The move to cloud has transformed CRM and the relative merchant success. It has definitely encouraged several more users to implement CRM solutionsRead MoreCustomer Relationship Management ( Crm )1223 Words   |  5 PagesCustomer relationship management (CRM) is an essential part of every modern business. At the beginning of 21st century, the customer power dramatically increased due to Internet and technology development. The objectives of CRM are to build profitable and long-term relationships with customers. CRM is a complete system that provides a 360-degree view of the customer. It is also a method that tends to capture the experience of the consumers, and gain their trust to remain loyal customers. It is also

Wednesday, December 11, 2019

Marketing and Management Marketing Tool

Question: Discuss about the case study Marketing and Management for Marketing Tool. Answer: Introduction The competitive advantage is the marketing tool that helps to understand the position of any organisation in the market in respect to their competitors. According to Hatch and Howland (2015), competitive advantage is the property of business that helps to determine an organisations position in the market whether it is outperforming its competitors or not. It is said that the organisation, which can understand the needs and expectations of their customers can achieve the competitive advantage quickly. Therefore, the online organisations, such as Amazon, e-Bay, Alibaba, are using the feedback process to know the reactions of the customers that they can improve their competitive advantage (Hollensen 2015). However, understanding the customer is not enough to get the competitive advantage but can be the first step to develop a profitable customer relationship. Therefore, in this essay the importance of customer feedback will be discussed. It helps to analyse the way in which the organisa tion can gain competitive advantages. Discussion The customers are the most important element in a business and for an organisation, it is very essential to gain the customers trust. The organisations want to build the trust with their consumers to increase their number of loyal customers as well as to retain them. This will indirectly increase their business profitability. Therefore, the organisations can use the customer feedback systems to know the views of the customers about their products or services. According to Trainor et al. (2014), the customer feedback process can be helpful for the online business processes to understand the views of the customers as they cannot interact with their consumers directly. The organisations use the feedbacks of the customers to guide their business strategies and for decision-making process. These feedbacks can be collected in various ways from the customers. The online organisations cannot get the opportunity to interact directly with the customers, therefore this customer feedback is very helpful for them to understand and measure the customer satisfaction about their products or services. If they cannot get the feedback of the consumers, then the management of the company never can be able to understand the expectations and dissatisfaction of them. Moreover, the management will not get the option to change their products and services according to the customers choice (Saeidi et al. 2015). Therefore, as a result, the business will suffer for this and their profitability will decrease gradually. These feedbacks can be acquired from the customers with implementing a well-planned system. The organisation has to implement the speedy response process that will encourage the customers to give the feedback to them. If the customers are not been responded soon after placing complain or will not be rewarded with their good product or services, then they will stop co-operating with the company. This will decrease the reputation of that company. The customer feedback generation processes are following Email and consumer forms - The organisations can use the personal email system for getting their customers; feedback. It is the simplest way to get the feedbacks from the customers through personal email system. According to Strohmeier (2013), it is reported that most of the people think that the feedbacks are less important for the organisations and therefore they do not give their feedback to the company. However, the companies that are selling their products online always give an option to the customers to comment after using their service and products. It will help the management of the company to evaluate their feedbacks to improve their own products and services. Many online companies such as, Amazon, e-Bay use this feedback process to know the customers view on the products and service they are providing to them. Additionally, the companies can use the customer feedback form to fill up by the customers after using the service of the organisation. This will help the company to know about the detail descriptions about any particular product or service. It helps the organisation to know their customers well and then they will able to change according to the feedback. Surveys - Survey is a very dependable process to gather the feedback from the customers. The organisations can start the online survey to collect the views of the customers. According to Goetsch and Davis (2014), surveys are very reliable process to understand the customers views on any particular topic. Surveys can be two types, on is short type survey and the other one is full-length surveys. In the cases of short type surveys, the company can use a very simple question to ask the views from them. It is a process of using brief poll with goal of gathering responses from the customers, who are active in the web regularly. On the other hand, the full-length surveys are the complete set of questions that have to be answered by the customers. If the customers do not answer the full set of questions then the survey will not be completed. It will help the company owner to know the need of the customers. Social feedback - The most popular platform in the present time is the social networking site. The organisations can get the true response of the new generation in this platform. If the organisations open their facebook pages, then the customers leave comments for the products and services they provide. Therefore, it is a very beneficial process of collecting feedbacks from the customers. The comments and the likes for the products and services make the management to understand what the customers like about their service (Davenport 2013). They can ask for the feedback from the customers before launching any product or service in the market. Additionally, they can introduce themselves in the Twitter, Instagram to promote their business. It will help them to promote their business as well as to get the reactions of the customers. As these are very popular among the young generation customers, therefore the organisations are able to know about the choices of this generation. Exploratory customer interview - This exploratory customer interview is a very helpful process to get the direct feedbacks from the customers. The interview makes the process easier to ask the questions about the companys products and services and the customers feel free to express their views directly. This is not possible for the customers to express in the forms and the feedback polls of the companies. Therefore, the interview process is very helpful in improving the services as well as the products to get customer satisfaction. These interviews enable the company to understand what they are liking or not. For instance, Amazon has a mobile application in which they have a feedback process for each product they sell; along with this, they can introduce a new chat option to interact with their customers directly at the time of buying any product (Tanpure et al. 2013). They can get feedbacks from the chat too and later can use that information for their improvement. Comment Box - There are another creative process called comment box that is the process of getting the feedbacks from the customers. It will enable the customers to write about their experience about the service and product. Therefore, the company can evaluate those comments for the betterment of the company. According to Krn (2014), it was noticed that the live chat sometimes lose the flow of interaction. It always requires a person to reply the customer about the queries. In contrast, the customers can easily write their views in the comment box to express their feedback. The customers are the assets of the organisations and their main aim is to retain their customers along with increasing the competitive advantage. Therefore, to know the customers choices and expectations will help them to analyse about their business plans and strategies. The feedbacks will enable the organisations to know whether the customers are getting satisfied with their products and services or not. As opined by Hatch and Howland (2015), the best way to outperform the other companies from snatching the customers is to give the customers to experience some new and innovative products and services that the customers cannot resist to be attracted. However, it cannot be possible for the organisation to know the choices of the customers without getting the feedbacks from the customers. Therefore, the feedback processes are very essential for any organisation to improve their performance. The main reasons for which the companies should use the feedback systems to get the customers views are, It will help the company to know the customers views on any particular product or service. If any product or service get very good comments and feedbacks from the customers then the product or service must be very beneficial for the company as well as customers. Therefore, the company should launch the product in the places where they want to expand their business. Expansion of business requires a product or service that can attract the customers to become their customers without any hesitation. It can be possible with the help of evaluating the customers feedbacks. Therefore, the customers feedbacks are very essential to know about the customers views as well as to improve their own profitability by using that information about the products and services. Additionally, the innovative companies are always value the customers feedbacks to improve their products. Apple, Virgin, Dell etc are the most popular companies working on the innovative products and ideas (Davenport 2013). Therefo re, they check their customers views about their products and services to understand the customers satisfaction. If they find any kind of dissatisfaction, then they change the issue from the product or service. Therefore, indirectly it will help the company to develop their product and services to provide a better treatment to their loyal customers and retain them with their company. It will help the organisation to get the competitive advantage from the competitors. The feedbacks are also helpful to create a bonding with the customers to measure their satisfaction level. This bonding should help the company to improve the business policies and products that will attract the customers to come back again in the company to experience the good process. For instance, in the Amazon website when a customer order some product and get a very fast delivery of the product as well as the customer have a very good experience in the payment procedure then he customer will be happy with the servi ce of them. This good experience will be shared by the customer in his or her acquaintances. Therefore, it will help the company to gain the competitive advantage from the other companies of same category. Therefore, the important part of building a good relation with the customers is can be the first step obviously to understanding their views about the company. It is very difficult for the companies to develop the consistent and personalised experience for individual customer. However, this is very important to gather the information about their own business to over perform the competitors who are offering a better option for them. However, this is the firt step to develop a good bonding with the customers to know their feedbacks about their products and service but the companies have to use this information to improve their business. If the feedbacks are not used to improve the products and services then the information will not be helpful for the organisation. Although the feedback processes can help to improve the product and service quality, along with this it can also help to take better decisions about the business according to the choices of the customers. Online organisations are the most helpful of this feedback process as for them this is the only way to understand their customers. Conclusion While concluding it can be said that the essay has discussed the feedbacks procedures of the companies to gain the views of the customers. It has explained that the customers feedbacks are very essential for the companies who want to improve their relationship with the customers to retain them for long time. Therefore, they use the information to improve their product and services to satisfy their customers. It is helpful for any organisation dealing with products and services but it can be more beneficial for the online business organisations as they have no other option to get the opinions of their customers about their products and services. Therefore, building a good relationship is the base to improve the business of any organisation and getting the competitive advantage with implementing the information to satisfy the customers. References Davenport, T.H., 2013.Process innovation: reengineering work through information technology. Harvard Business Press. Goetsch, D.L. and Davis, S.B., 2014.Quality management for organizational excellence. pearson. Hatch, N.W. and Howland, C., 2015, January. When Does Competitive Advantage Improve Customer Welfare?. InAcademy of Management Proceedings(Vol. 2015, No. 1, p. 18091). Academy of Management.. Hollensen, S., 2015.Marketing management: A relationship approach. Pearson Education. Krn, S., 2014. Analysing customer satisfaction and quality in constructionthe case of public and private customers.Nordic journal of surveying and real estate research,2. Saeidi, S.P., Sofian, S., Saeidi, P., Saeidi, S.P. and Saaeidi, S.A., 2015. How does corporate social responsibility contribute to firm financial performance? The mediating role of competitive advantage, reputation, and customer satisfaction.Journal of Business Research,68(2), pp.341-350. Strohmeier, S., 2013. Employee relationship managementRealizing competitive advantage through information technology?.Human Resource Management Review,23(1), pp.93-104. Tanpure, S.S., Shidankar, P.R. and Joshi, M.M., 2013. Automated Food Ordering System with Real-Time Customer Feedback.International Journal of Advanced Research in Computer Science and Software Engineering,3(2). Trainor, K.J., Andzulis, J.M., Rapp, A. and Agnihotri, R., 2014. Social media technology usage and customer relationship performance: A capabilities-based examination of social CRM.Journal of Business Research,67(6), pp.1201-1208.

Wednesday, December 4, 2019

Disney Constructs Childhood free essay sample

â€Å"Disney constructs childhood so as to make it entirely compatible with consumerism† (Smoodin cited in Giroux, 2002; 105). Discuss this statement in relation to TWO animated films from the Disney canon. The Walt Disney Company is a diversified international entertainment company (Disney, 2010) with ownership of many media outlets including radio, cinema, television and literature as well as consumer products such as stationary and toys.The Disney brand has huge recognition globally especially in the category of children’s entertainment with over 80 years of productions in this sector. With an obvious predominance and market leadership in children’s entertainment and consumerism, The Disney Company has an unparalleled capability to reach and influence millions of children globally with promotion and advertisement of its productions and consumer goods.Closer examination of Disneys projected and well protected image as a business focused at providing wholesome e ntertainment to the masses, â€Å"the happiest place on earth† (Giroux, 2000,100) reveals that within the entertainment lies an undeniable amount of self advertising and allusions to consumerist behaviours aimed at children. We will write a custom essay sample on Disney Constructs Childhood or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page This harmony that Disney creates between Childhood and consumerism is accurately outlined in the following argument â€Å"Disney constructs childhood as to make it entirely compatible with consumerism† (Smooden, 1994: 14, cited in Giroux, 2002,: 105).This link between Disneys seemingly innocent entertainment, its meticulous image, hidden self advertising and promotion of consumerism to children can be highlighted with the example of two of its films, The Little Mermaid (1989) and Hercules (1997). The Disney Company holds a significant and influential place in society and entertainment culture around the world especially in the context of children and childhood. Children for many generations, since the establishment of the Disney Brothers Cartoon Studio (â€Å"Company History†, 2010, para2) in the early 1920s, have been audiences to the entertainment that Disney produces.Since the company’s establishment and therefore over many generations, Disney has situated it self in a highly influential position culturally as an international storyteller and cultural icon. The Disney empire saturates every aspect of society and childhood with its films, products and advertisements which penetrate into the lives of everyone who is exposed to their influence. As argued by Giroux (2000, 100) â€Å"Disneys image as an icon of American culture is consistently reinforced through the penetration of the Disney empire into every aspect of social life†. The influence and appearance of Disney in society is undeniably wide spread, shown in the statistics taken from the Global Disney Audiences Project in which 97. 5 respondents had seen a Disney film (Wasko, J. , Phillips, M. , Meehan, E. R. , 2001, 358) With an almost monopolistic hold on childrens entertainment (Katy, 2009) and the entertainment industry, as well as iconic cultural status, Disney is able to further its popularity by advertising through its broad range of media platforms.With seemingly unlimited potential to broadcast itself and its products, advertising is a key component of Disneys harmonization of childhood and consumerist behaviours. Disney is a highly powerful media conglomerate that includes ownership of almost every imaginable media outlet; Disney uses this large number of medium as a platform to advertise its self and its products both explicitly and implicitly to its viewers. â€Å"It has the power to turn every element of communication and information into an advertisement† (Giroux, 2001, Chapter 5).Disney does not only use methods such as billboards, posters and television advertisements to promote its products, the company also use its films as advocates for consumerism of its products, these hidden messages are often clouded by the company’s reputation as innocent, wholesome family entertainment. â€Å"Commercialization is probably the most appalling thing about Disney movies† (Moody, 2001, chapter 5). Upon closer inspection it is obvious that the Disney films are not only there to entertain but also to promote consumerism to children.